Available for acquisition is a market-leading iOS application enabling fast, reliable QR code scanning and decoding, with 2.9 million monthly active users and over 70 million total downloads. It is a versatile QR code and barcode scanner app supporting over 15 code types. It offers features like detailed product and food information, scan history, organized folders, batch scanning, and CSV export. The app has cross-platform capability (available on iPhone, iPad, and Mac with Apple Silicon).
The app operates on a freemium model, offering a pro subscription for unlimited scans, product information access, and an ad-free experience. 70% of revenue is from subscription and IAP and 30% is from advertising. $833K MRR and $9M ARR.
Key Points
- 4.7 Stars with 663K ratings.
- 7 years of history.
- 280K+ downloads/month and 2.9M MAU.
- Robust Feature Set: Supports multiple code types and offers detailed information.
- Subscription Revenue: Offers pro subscriptions with various durations.
- Retention: Features like scan history and batch scanning encourage repeated use.
- Organic Downloads: High App Store rating (4.7/5) generating strong organic growth.
- Minimal Time Commitment: The app functions autonomously with minimal user intervention.
- Expanding Niche: Growing demand for QR code utilities in various industries.
- Multilingual Support: Available in over 20 languages, catering to a global audience.
- App is built in Swift (mostly UIKit, some SwiftUI parts).
- No heavy backend, only one small feature built in PHP.
