Scuderia Ferrari Club Riga – Latvia is an official Ferrari club with a distinctly international mission and the ability to organise Ferrari events all over the world.
The events aim to highlight the cultural, gastronomic and natural excellences of the locations by creating videos such as: the Latvian Tour 2023 , and photography which constitute exceptional marketing tools for sponsors, partners and governments of the hosting countries.
The events benefit from the presence of exceptional testimonials by participants such as the former Ferrari F1 driver Mika Salo, and additional futures like fast driving courses. High quality video and photographic material, constitutes a precious means of acquiring worldwide visibility for the brand and partners.In addition to tourism and promotional purposes, the event's attendees can participate at track days in F1 circuits around the world.
The club is able, by virtue of their connections with the Scuderia Ferrari Clubs, Ferrari Owners clubs, and Ferrari dealers around the world to attempt feats with Ferrari cars and carry out exploits in areas of the world where Ferrari itself has not ventured yet.
The final goal is to become the Ferrari's number 1 worldwide event, in order to obtain an important yield necessary to increase greater visibility for all of club's participants.
In order to perform an international reference function, the club has created a very unique website , with high quality content.
The club is available to evaluate proposals from partners regarding the planning of events and is looking for the highest level partners who can finance and contribute to the success of that unique initiative.
SFC Riga was founded to be a global reference point in the world of Ferrari and F1.
The bet is that, both in the case of Formula 1 and Ferrari, the number of fans has grown exponentially and is growing faster than any other sports league in the world. This is due to the fact that F1 - and Ferrari, which is its queen - has transformed from a category of car racing that attracted only fans who followed it on the tracks in the absence of TV into a global phenomenon that attracts a general public that follows it through television and social networks and that is growing, especially in America and Asia where it did not actually exist. Neither F1 (which through Liberty Media mainly deals with organizing and managing the F1 world championship) nor Ferrari are absolutely capable of effectively managing the relationship with such a high number of people. In fact, Ferrari is primarily concerned with racing and selling its cars, leaving to its fan clubs (very few of the approximately 200 existing in the world, mainly located in Italy, are actually active and have an online structure capable of going beyond their narrow local boundaries) to maintain the relationship with its fans all over the world.
SFC Riga, a local club but with an international vocation and the ability to operate anywhere in the world using its official Ferrari brand, intends to remedy this lack by acting as a trait d'union between Liberty Media and Ferrari and the fans of both.
To this end, the club's activity is based on an informative function carried out:
1) from its official website https://sfcriga.com/, which was conceived and created to represent a sort of encyclopedia of passion for Ferrari and Formula 1, through the provision of information related to F1 and Ferrari, currently fragmented and expressed in multiple languages, if not even in dialect, reorganized and expressed in English;
2) through the organization of events with Ferrari cars conceived to be unique and held in locations never even visited by Ferrari directly, as well as imagined to be public events, carrying out the function of promoting the territories crossed and their natural, cultural and gastronomic excellences.
And in a social function linked to inclusive motoring which is based on:
a) providing, in different languages and in collaboration with the National Unions of the Blind and Visually Impaired, audio description services of the Formula 1 Grands Prix;
b) inclusion of the visually impaired in our events wherever they take place.